Collection: Victoria Gegenbauer

The Viennese artist Victoria Gegenbauer presents:

"The Smell of Blood"

But what does blood smell like?

Victoria has a secret.

Victoria's Secret.

Her period.

Her period is, on days without shame - her period has also been, on days full of shame, quiet, odorless...

Quietly peeling off the plastic of the pad - odorless disguising the pad from those rummaging through the trash.

Bleeding, bleeding without a smell, without being noticed.

The new rule on these days is

shame-free, loud, smelling.

Allowing the smell of blood, of being a menstruating person, in periods, on days of free flow.

The smell of blood for the period on the days of menstruating.